‎“Al-Othaim Food” obtains exclusive franchise rights for ‎‎“PizzaExpress” in Saudi Arabia

“Al-Othaim Food” Company, one of the companies of “Al-Othaim Investment Group”, announced the signing of a cooperation agreement with “PizzaExpress Ltd”, the owner of the British restaurant chain “Pizza Express”, in order to develop and manage its restaurants throughout the Kingdom of Saudi Arabia. This step comes within the strategy of Al-Othaim Food Company and its interest in stimulating its growing customer base by attracting the best international brands.

“Pizza Express” is one of the best pizza restaurants in the United Kingdom, as it was established 58 years ago in the heart of “Soho” in the English capital, “London.” It is also present globally through more than 450 restaurants, and the company devotes its efforts enthusiastically to building… The most active and inspiring brand from Soho to Singapore. According to the new agreement signed between the two companies, Al-Othaim Food Company will develop 60 restaurants in a variety of commercial complexes in the cities of the Kingdom of Saudi Arabia during the next five years, and the first Pizza Express restaurants will be opened in Al-Othaim Mall in Riyadh during the first quarter of 2024.

It is worth noting that “Al-Othaim Food” Company was established in 2007, and it is one of the sectors of “Al-Othaim Investment Group” and works to manage and operate 29 restaurants and cafés, and also owns the franchise rights for 7 international and local brands in this sector, which are (Boursa Kebab, Kebbalki, Chester, Roti Mama, Oliver Brown, Mocha & More, Dallah, and Just Orange), as this step is in line with the strategy aimed at strengthening its activity and position as one of the leading companies in the food sector in the Kingdom, with its commitment to quality and excellence in all its choices.