SAUDIA Continues Contribution in Aseer Region’s Hospitality Initiative

Saudi Arabian Airlines (SAUDIA), the national flag carrier of Saudi Arabia, concluded its participation in the fourth edition of the Tourist Hospitality Initiative held in southwest region of Aseer.

SAUDIA celebrated guests on flight SV1644, inbound from King Abdulaziz International Airport in Jeddah, with a welcoming event and giveaways.

Held under the theme of “1,000 Welcomes,” a phrase traditionally used as a greeting for visitors in the Saudi region of Aseer, and with direct support from the Governer of the region, the initiative is aimed at continuing to welcome a diverse range of visitors to the region.

In recognition of the tourism campaign, the SAUDIA sales offices and the arrivals terminal at Abha International Airport were decorated with the initiative’s vibrant designs, highlighting SAUDIA’s role in connecting the capital of Aseer with the rest of the Kingdom.

In addition to its scenic nature and charming ambiance, Abha contains a variety of ways to keep tourists interested. SAUDIA’s participation in the initiative is a continuation of the national carrier’s involvement last year and comes as part of its efforts to promote domestic tourism.

The flag-carrying airline’s operations out of Abha are continuously being enhanced and scaled, with more seating capacity being made available as required by seasonal demand.

About Saudi Arabian Airlines (SAUDIA)

Saudi Arabian Airlines (SAUDIA) is the national flag carrier of the Kingdom of Saudi Arabia. Established in 1945, the company has grown to become one of the Middle East’s largest airlines.

SAUDIA has invested significantly in upgrading its aircraft and currently operates one of the youngest fleet. The airline serves an extensive global route network covering around 100 destinations across four continents, including all 28 domestic airports in Saudi Arabia.

A member of the International Air Transport Association (IATA) and the Arab Air Carriers Organization (AACO), SAUDIA has also been a member airline in SkyTeam, the second largest alliance, since 2012.

The airline is ranked as a Global Five-Star Major Airline by the Airline Passenger Experience Association (APEX) and has been awarded Diamond status by APEX Health Safety powered by SimpliFlying in recognition of its comprehensive approach to safety during the pandemic.

Most recently, SAUDIA was named the Middle East’s Fastest Growing Airline in 2022 by Brand Finance® and the World’s Most Improved Airline in 2021 by Skytrax, the second time it has received this prestigious accolade.