Turki Alalshikh Honored as “Most Influential Personality of the Decade” at the MENA Effie Awards 2024

HE Turki Alalshikh, Chairman of the General Entertainment Authority (GEA), has been awarded the title of “Most Influential Personality of the Decade” during the MENA Effie Awards 2024 ceremony, held as part of Riyadh Season 2024.

This prestigious recognition highlights his significant contributions to advancing and developing the entertainment sector in Saudi Arabia. In his acceptance remarks, Alalshikh attributed this achievement to the visionary leadership of the Kingdom, expressing gratitude for their unwavering support. He also praised the role of Saudi citizens in this accomplishment, which underscores the Kingdom’s global prominence.

The 15th edition of the MENA Effie Awards is being hosted in Saudi Arabia for the first time. The event celebrates innovation and excellence in marketing and advertising across the Middle East and North Africa.

This milestone follows Alalshikh’s February recognition as one of the “Top 50 Most Influential Figures in Boxing and MMA” by the UK’s Independent newspaper, showcasing his influence across multiple global industries.