Publisher: Maaal International Media Company
License: 465734
Saudi Arabian Airlines, the Kingdom’s national carrier, strategic partner, and official carrier of the Riyadh season, operated a special flight from Paris to Riyadh on Tuesday, February 8, as part of its efforts to promote the tourist season, among guests coming to the Kingdom. Guests enjoyed a fully decorated flight in which the colors of the Riyadh season were featured, on the headrests of the plane’s seats, safety instructions cards and meal wraps, while crew members wore the official logo of the season, too.
In addition, the guests watch a promotional video highlighting the most significant events offered by the season through the in-flight entertainment system.
Guests also received special gifts bearing the season’s logo, as well as free tickets for the most important events of the Riyadh Season 2021 spots; like Riyadh Boulevard.
“We are proud of our initiatives to promote the Riyadh Season among our guests, and to highlight the Kingdom as a major global tourism and entertainment destination, and we hope that the promotional activities will bear fruit.
And the special packages offered to our guests, who are visitors to the Kingdom to motivate them to visit the Riyadh Season and participate in its unique activities. Through such events, we seek that Saudi Airlines will be the wings of Vision 2030, playing an active role in attracting the world to the Kingdom. As we are targeting as much as one million tourist visits to the Kingdom annually by 2030,” Khalid Tash, Head of Marketing at Saudi Airlines group, remarked, commenting on the role of Saudi Airlines as a strategic partner and official carrier of the Riyadh Season.
Saudi Airlines participation in the Riyadh season came after the great success it achieved, on supporting previous editions of the festival.
This year, the season is supported by several companies affiliated with the Saudi Airlines group, as a main partner, namely the Saudi Airlines for Air Transport, Saudi Airlines for Cargo, and the Saudi Company for Logistics Services (SAL).
Furthermore, there are the flyadeal, the economic arm of the Saudi group.
Saudi Airlines had launched a series of holiday packages and budget flight options, with the aim of promoting the Riyadh season and enhancing the capital’s position, as a major destination for tourists and visitors, as well.